Hollywood can finally breathe a little sight of relief as the summer box office got a much-needed jolt from some dirty strippers, a naughty teddy bear and a grumpy granny this weekend. Way over performing and landing a big $54 million opening was Universal’s raunchy Mark Wahlberg/Teddy bear comedy Ted. The movie held off the hottest cast ever seen in film from a top spot debut as Magic Mike opened to a strong $39 million. That’s already a big profit for the $7 million picture starring It boy Channing Tatum and his hottie friends Matt Bomer, Joe Manganiello, Alex Pettyfer, Adam Rodriguez and a delightfully devilish Matthew McConaughy. We’ll see how the latter film holds up in the weeks ahead as it was a very front-loaded box office weekend. (I, for one, was rather disappointed by the film which was like 4 different movies in one that never gelled. Mike wasn’t really funny or all that sexy and the dramatic indie feel to the second half of the movie didn’t work at all. Grade: C+) … But curiosity could keep it going strong thru the 5th of July holiday… Also opening well was Tyler Perry’s Madea’s Witness Protection which took in his usual $26 million and Brave weathered the newcomers well with another $34 million… The big loser this weekend was the new Chris Pine/Elizabeth Banks dramedy People Like Us (which I gave a “B” grade to) which tanked with only $4.3 million… For more on these numbers, head to Box Office Mojo here and check out the new top ten below.
TW LW Title (click to view) Studio Weekend Gross % Change Theater Count / Change Average Total Gross Budget* Week #
1 N Ted Uni. $54,100,000 – 3,239 – $16,703 $54,100,000 $50 1
2 N Magic Mike WB $39,155,000 – 2,930 – $13,363 $39,155,000 $7 1
3 1 Brave BV $34,011,000 -48.7% 4,164 – $8,168 $131,685,000 $185 2
4 N Tyler Perry’s Madea’s Witness Protection LGF $26,350,000 – 2,161 – $12,193 $26,350,000 $20 1
5 2 Madagascar 3: Europe’s Most Wanted P/DW $11,815,000 -40.1% 3,715 -205 $3,180 $180,012,000 $145 4
6 3 Abraham Lincoln: Vampire Hunter Fox $6,000,000 -63.2% 3,109 +1 $1,930 $29,034,000 $69 2
7 4 Prometheus Fox $4,925,000 -50.3% 1,951 -911 $2,524 $118,262,000 $130 4
8 11 Moonrise Kingdom Focus $4,873,000 +43.6% 854 +459 $5,706 $18,406,000 $16 6
9 5 Snow White and the Huntsman Uni. $4,405,000 -45.5% 2,337 -582 $1,885 $145,591,000 $170 5
10 N People Like Us BV $4,306,000 – 2,055 – $2,095 $4,306,000 $16 1
